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โRead time: 5 minutes
Promise: Personal branding for dummies.
The Business of Personal Branding, Simplified. ๐ด
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Definition
Direction
Creation
Orientation
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1) Find a definition for personal branding.
It’s an unregulated industry.
Your game. Your rules.
But if you really want to another perspective,
โA personal brand is the digitization of your reputationโ โ Rory Vaden
โYour brand is the story that people tell themselves about you and the expectations that they have when you walk in the room.โ โ Seth Godin
It’s the mental space that occupies in people’s minds.
It’s the idea of being known for one thing.
It’s the influence that you have on other people.
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2) Find direction based on your skill set
These are the most common PB paths. Pick any:
- Public relations, press, publicity (communications, journalism, media, etc.)
- Social media and online influence (marketing, content creation, affiliate, etc.)
- Identity and personal development (coaching, healing, training, etc.)
- Public figure management (ghostwriting, editing, storytelling, etc.)
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3) Create a business around that
How?
A) Product/service
Find a problem to solve,
Solve it.
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B) Sales
Find a person to solve it for.
Help them.
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C) Marketing
Find a message that speaks to that person.
Spread it.
4) Mindset orientation
Do these basic principles for at least 6 months and you’ll have your first clients.
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Your counter is now -6.
Set it to 0 when you finish your 6-month trial.
They’re going to be the hardest and most challenging months in business. Ever.
But they’re going to teach you so much about yourself.
It’s not the clients or the money that will make you feel successful.
It’s the newfound self-respect that you’ll develop along the way.
It’s the transformation that you’ll witness first-hand.
It’s the infinite version of yourself that only exists at the end of extreme effort.
It’s a version of yourself that is stuck in a dark, dream, finite maze inside your soul.
And the only way out is becoming someone new.
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Shortcut?
There isn’t any.
It’s you against you.
You can do this. I believe in you.
But do you believe in you?
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And there you have it,
A simplified personal branding business.
Is this dumb enough for you to take action on it? I hope so.
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Personal branding for dummies. ๐ป
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In Other News…
โhttps://www.instagram.com/misfit_way/reel/C1MdejstXwS/โ
New toy to play with, BH road bike baby ๐ค
Goal: 1000km in 6 months or less. |
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See you in traffic ~
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Till next time,
Your misfit friend.
Thanks for reading!
If you enjoyed and got value from this email,
Forward it to a friend, it costs nothing to do.
Let’s together,
Fit every misfit, and build a world, where every misfit voice is heard.
โ
Amine Hammou
Need to ghostwrite a premium educational email course?
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๐ด Executive Personal Branding for High-Net-Worth Individualsโข | Gain Authority, Credibility, and Industry Recognition โ (Free) Personal Branding Masterclassโ
Let’s do more together:
High-net-worth individuals have 3 personal branding assets in common,
These assets can either make or break their business (no, It’s not social media influence):
- An educational email course that documents their expertise, builds up their authority and generates leads on autopilot.
โ - A monetization blueprint. Let’s be real, you rather have 100k followers or $100k in your bank account?
โ - An irresistible offer that people feel stupid saying no to.
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Best part?โ
You can do it too. For free! No questions asked:
โ Build Your Educational Email Course, Use this in-depth step-by-step process that I use as a guidebook with my paid clients to write a premium educational email course. Thank me later.
โ Personal Brand Monetization Blueprint, The ultimate action plan for building a one-person personal branding business online.
โ Create an Irresistible Offer, This is where money is made. Without it, you don’t have a business, you have a hobby.
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Worst part?
โThis will take time.
- 1 month to build an irresistible offer.
- 3 months to learn how to write and build an email course.
- 6 months to build an online personal brand (on just 1 channel).
- 3 months to monetize your personal brand.
- 3 months of trial & error.
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You have 2 options:
โ Spend Time. Learn Skills, Do It Yourself. Start Tomorrow. Make or Lose Money.
โ Save Time. Leverage Skills. Hire Me. Start Yesterday. Make Money (Loss-Free).
โSponsor this newsletter. Are you an educator, creator, or coach interested in getting in front of 2500+ insanely smart groups of professional misfits? Reach out to us here.โ
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Join the Pro Misfit subscription. For a deep-dive private misfit-insider of my VIP personal brand operating system at the cost of one Starbucks large latte per week.
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